Clockwise from top left: Gwyneth's Moses; the Pitt twins; Madonna's children; Suri Cruise.   (Photo: Splash News (Jolie-Pitt twins and nannies, Paltrow child and nanny); Elder Ordonez/INF Photo (Madonna's children and nanny; Suri Cruise and nanny))

A nanny who won’t gab to the tabs isn’t cheap. But family pictures can be worth even more than Blue Ivy’s rocking horse. A sampling of the money spent, and earned, at home:

Expenses:

$70K–$130K
For each nanny­­—many stars double up. They pay more for English accents and graduate degrees. And discretion will cost you, too.

$95K
Tutor for Gwyneth Paltrow and Chris Martin’s 5-year-old in Latin, Greek, sailing, and philosophy.

$600K
Part of the pampering arms race: a solid-gold rocking horse for Beyoncé and Jay-Z’s Blue Ivy.

$100K
Annual cost of a 6-year-old’s stylist. After all, the kid’s look complements the star’s.

Gains:

$11M
For baby pictures (if you’re Brad and Angelina, anyway).

$8M
The net worth of child star Jaden Smith. Shouldn’t a celebrity’s kid learn to foot some bills?

Related:

• Archive: “Cover Story”
• Table of Contents: Feb 6, 2012 issue of New York | Subscribe!