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Mission: Flash Wave
On May 16, 700 people stood side by side on the Brooklyn Bridge, cameras in hand, braving a downpour. At Todd’s cue, they set their flashes one by one, so drivers on the Manhattan Bridge could watch the wave of light (in blue) glide across the river. (Photo: Kate Sokoler) |
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All photos by Chad Nicholson
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Mission: Six-Story Dance Party
Seventy-five people performed jumping jacks and a choreographed dance in the DSW building on Union Square.
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Mission: Befuddle Best Buyers
Donning blue golf shirts and khaki pants, 80 people invaded Best Buy on 23rd Street. When asked if they worked there, they simply said “no.”
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Mission: Freeze in Grand Central
This winter, 207 people froze for five minutes during the station’s midday rush. One bewildered bystander tried to tip an agent over.
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Mission: Invade A&F, Shirtless
Taking a cue from the Fifth Avenue Abercrombie & Fitch’s semi-nude greeters, 111 men de-shirted and went shopping topless.
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Mission: Cell-Phone Symphony
Sixty people entered the Strand and checked their bags with cell phones. Then another 60 placed calls.







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