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Best of New York 2007 • Shopping

Best Bras

  • LainaJane

    416 Amsterdam Ave., 212-875-9168

    The saleswomen here size you up visually, then send you into the dressing room with options. They hover while you try them on, critique your technique (hooking the strap too tightly is very common), and keep bringing styles until you’ve got one that fits. There are workaday bras from brands like DKNY as well as meant-to-impress styles from names like Betsey Johnson, whose hot pink bra is comparably priced ($40) and better quality than anything at Victoria’s Secret.

From the 2007 Best of New York issue of New York Magazine

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Cover of New York Magazine's Best of New York issue

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Other Best Of Guides

So what exactly does “best” mean in a city with thousands of pizza joints, hundreds of celebrity masseuses, and museum-worthy concept shops on every corner? Well, in the case of this, our annual “Best of New York” roundup, there’s a heavy emphasis on what’s new or what has somehow remained virtually unheard of (until now, of course).