Best Fashion-y Men's Store - Best of New York Shopping 2007 -- New York Magazine

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Best Fashion-y Men’s Store

(Photo: Jeremy Liebman)

Odin

328 E. 11th St.; 212-475-0666 199 Lafayette St.; 212-966-0026

Odin curates its labels to maintain a careful mix of the known (Rag & Bone, Trovata) and the get-them-before-they’re-big (currently, Engineered Garments and You Must Create). New merchandise rolls in constantly, not just seasonally, and although the shop leans toward casual separates (Rogues Gallery sweatshirts, Cheap Monday skinny jeans), you can remake an entire wardrobe right on up through a slim-cut Oliver Spencer suit. It’s not all expensive, either; polos start at $39. There are also accessories like Comme des Garçons wallets, Y-3 and Common Projects sneakers, belts, ties, jewelry, even grooming products and objects like clocks and cameras.

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From the 2007 Best of New York issue of New York Magazine

Our mission this year: to hunt down not just the best but the best values in the eating, shopping, drinking, and general-consuming universe of New York. It’s quite the process, this, requiring eating and shopping and drinking (all in the name of research), followed by heated but civil discussion, and heated but less-civil discussion, until a winner emerges in each category.

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