The Wave Rider
- Pilgrim Surf & Supply
68 N. 3rd St., nr. Wythe Ave., Williamsburg; 718-218-7456
Custom-made surfboards (from $650) line one wall at artist-surfer Chris Gentile’s boutique; the rest is glutted with Bantu bikinis, Kenyan-style beach wraps, Da Fin flippers, and surfscreen war paint.
The Hipster Biker
- Red Lantern Bicycles
345 Myrtle Ave., nr. Adelphi St., Clinton Hill; 347-889-5338
Staffers here will sell you a refurbished bike (from $350), overhaul your old junker, teach you how to do it yourself, or just provide storage in winter. An in-shop bar, meanwhile, dispenses wine, beer, coffee, and housemade nut-milk.
The Weekend Boarder
- Labor Skate Shop
46 Canal St., nr. Ludlow St.; 646-351-6792
Labor is a skater’s skate shop: spare and to the point, offering an array of artful decks, trucks, wheels, and other hardware. Custom boards start at $140, and, if you like, owner James Rewolinski can sell you a matching hat to boot.
The Marathon Addict
- Nike Running Store
156 Fifth Ave., nr. 20th St.; 212-243-8560
Enthusiastic employees—many of them runners themselves—analyze your gait on an in-store treadmill before matching you with your dream sneakers (from $100). You can even test out select models at the shop’s free running club.