New York Magazine

Skip to content, or skip to search.

Skip to content, or skip to search.

Best of New York 2014 • Shopping

Best Pop Tchotchkes

  • Alphaville

    Brooklyn Flea, various locations;

    Whatever era you pine for, there’s almost certainly a kitsch objet at Alphaville to embody it. Once a brick-and-mortar shop in the West Village and now a pop-up booth at the Brooklyn Flea, Steve Karchin and Gary Kraut’s golden-oldie company specializes in memorabilia from the 1940s through the ’70s. That means Popeye iron-ons ($6), Laugh-In coloring books ($24), Howdy Doody handkerchiefs ($28), and everything in between. In the market for a ’50s plastic ray gun? They’re happy to help you hunt. Just don’t ask for any Backstreet Boys paraphernalia; the ’90s is one decade Alphaville doesn’t revere.

From the 2014 Best of New York issue of New York Magazine

Order the Issue Today

Cover of New York Magazine's Best of New York issue

Order This Issue

Other Best Of Guides

So what exactly does “best” mean in a city with thousands of pizza joints, hundreds of celebrity masseuses, and museum-worthy concept shops on every corner? Well, in the case of this, our annual “Best of New York” roundup, there’s a heavy emphasis on what’s new or what has somehow remained virtually unheard of (until now, of course).