Led by Nikki Finke over at Deadline Hollywood, the movie industry is buzzing over Tom Cruise's first film for the newly relaunched United Artists, Lions for Lambs, a political thriller coming out in November. Starring Cruise, Meryl Streep, and Robert Redford, and directed by Redford, the movie — about the Stateside debate caused by the wounding of two Army Rangers behind enemy lines in Afghanistan — certainly has pedigree and brains to spare. So why did Cruise and UA's publicity machine debut the film's teaser on Entertainment Tonight, where the full ET synthesizer-and-voice-over treatment makes it seem totally stupid?