Rap beefs once played out in lyrics and, occasionally, gun shots, but these days 50 Cent prefers to prank his adversaries on YouTube,
CollegeHumor style. To celebrate the disappointing first-week sales of longtime adversary Fat Joe's new album,
The Elephant in the Room, 50 — who, as far as we can remember, has never, ever
fallen short of his own sales expectations — staged a mock funeral for Joe and shared these awesome results with the Internet. Robert De Niro must be giving Curtis acting lessons, because those tears look real!
—Ben Westhoff