Why Dries Van Noten Is Not Like His Peers

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1. He lives in Antwerp, Belgium, to maintain a low profile.
"One of the big luxuries of being in Antwerp, is that I can easily walk in the city," he says. "In Paris and New York I am more recognized."
2. He doesn't advertise.
3. He loves food!
[R]estraint was not in evidence at the 50th birthday bash, with its heaving dance floor and abundant food from 12 different chefs whose Asian and Moroccan cuisine or mini-hamburgers were served until 4 a.m.
4. He's not afraid of getting old.
"It's not depressing — it's impressive," says Van Noten about reaching half a century — the age when his mother decided to quit the family retail business for a farm in the country. "You have to think of all sorts of things, that you did not when 45," the designer says. "It's about making choices."

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