Introducing a New Fashion Season: Pre-Fall
Photo: Courtesy of Oscar de la Renta
Are you ready for pre-fall? We know what you're thinking: Is that a new season? Did the Cut make it up? Actually, no. Once mostly shown to buyers and handfuls of editors, pre-fall (like resort before it) has become a semi-official addition to the fashion calendar. The clothes are slightly more commercial than the normal ready-to-wear collections; these are mainly for the stores and the customer. The collections hit stores between May and July, filling the gap left when spring runs dry and fall is still being produced. (Previously, waiting for the season changeover in stores was brutal.) For your viewing pleasure, we have 23 pre-fall shows and presentations so far, with more coming over the next few weeks. Here, a selection of our favorite looks, from Oscar de la Renta (shown) to Chanel. Even if you're not running to replenish your wardrobe four times a year, consider this a sneak peek to February.
See all the trends and more from pre-fall.
Inside Proenza Schouler’s A Magazine
Raphael Young Shows Futuristic Footwear for Fall
Wendy Nichol Takes On the Urban Cowgirl
First Look at Bistro Le Steak’s Venture Into Buffalo Wings and Flirtinis
Ranking the Harry Potter Movies From ‘Riddikulus’ to Brilliant
First Look at Cowgirl Sea-horse, Now Serving Fish Tacos and Beach Baskets
Behind Tim Burton's MoMA Retrospective
How Nicholas Coppola Became Nicholas Cage
Brooklyn's Wild, Prospering Music Scene
Zach Gilford on Leaving Friday Night Lights