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BCBG Starts Selling Spring 2010 Moments After Show Ends

  • 9/10/09 at 11:47 AM
BCBG Starts Selling Spring 2010 Moments After Show Ends

Photo: BCBG.com

Your shopping calendar is facing a huge shake-up. Just moments after the BCBG show, the line already had two of its spring 2010 looks — as in, two of the looks that appeared on the runway a mere, oh, twenty minutes prior (if even) — available for purchase on its website. The dresses are in stock, ready to ship — but limited quantities are available, obviously. This isn't Zappos, people. [BCBG via @SamanthaonStyle]

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Writer
Amy Odell
Managing Editor
Jessica Coen
Fashion Editor
Amina Akhtar
Assistant Editor
Sharon Clott
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