fashion week preview

The Fug Girls on Which Celebrities Should Go to Which Shows During Spring 2012 Fashion Week

Emma Stone, Mila Kunis, and Elizabeth Olsen.
Emma Stone, Mila Kunis, and Elizabeth Olsen.

Once upon a time, Fashion Week was a celebrity free-for-all where nobody seemed to care if the marriage between star and show made sense, just as long as there were flashbulbs. How else do you explain Mary-Kate Olsen at Rock & Republic, or Miss Sixty(whose apocalyptic jumpsuits once made model Jessica Stam crack up while she was walking the runway) luring the likes of Maggie Gyllenhaal, Demi Moore, Hilary Swank, and — most inexplicably of all — rumpled male hottie Clive Owen? There’s a reason it’s not called Mister Sixty, good sir. But in recent seasons, we’ve returned to a more rational place where the front-row faces actually coalesce with the vibe of the brand they’re supporting. And in that spirit, we’ve identified a crop of new (to us, or to Fashion Week) celebrities we’d like to see take a turn at the tents, and matched them to a brand that would be smart to court them. Not that we wouldn’t relish seeing, say, Dame Judi Dench sitting front row at bebe. But New York City did just have an earthquake and a hurricane — an apocalypse on top of that would be terrible timing.

More Fashion Week Preview:
Fashion Week Preview: 56 Designers Reveal Their Spring 2012 Inspirations
Ten Outstanding New Faces to Watch at Spring 2012 New York Fashion Week
What Can Last Spring’s Shows Tell Us About the Clothes We’ll See at Spring 2012 New York Fashion Week?
How Scott Schuman, Tommy Ton, and Other Top Street-Style Photographers Prep for Fashion Week
Twelve Topics the Front Row Will be Discussing During Fashion Week

The Fug Girls on Which Celebrities Should Go to Which Shows During Spring 2012 Fashion Week