All 'wichcraft' Posts on Grub Street - New York Magazine's Daily Food Blog

All Posts Tagged: ‘wichcraft’

Trimmings

2/14/08

3:30 PM

’Wichcraft Asks, ‘How You Like Them Heirloom Tomatoes?’

Rest assured!Courtesy of 'Wichcraft

Last week ’wichcraft jumped on the know-where-your-food-comes-from bandwagon by replacing the plain ol’ numbers on its “table cards” (doled out to customers so servers can locate them) with semi-campy descriptions of how its food is sourced. We’re glad we can now bite into a BLT (served only during “BLT season”) knowing that the applewood-smoked bacon was custom-made by D’Artagnan and the Ozark Mountain Pork Cooperative, and the heirloom tomatoes come from Eckerton Hill Farm in Pennsylvania. As you can see by reading the cards, there are other fun facts: The pastrami comes from the West Coast (via David’s Old World), the jelly is made from “greenmarket fruit that [our chef] just can’t resist,” and the tuna comes from our own Primizie Foods (hence mercury levels “so low they’re often untraceable”). One quibble: What’s up with referring to “soda” as “pop”? Did Jersey boy Colicchio pick this up from Danny Meyer when he was at Gramercy Tavern?

’wichcraft table cards [PDF]

More: Trimmings »primizie fine foods, tom colicchio, wichcraft

NewsFeed

12/13/07

5:02 PM

Carb Lovers Now Have Liquid Options at ’Wichcraft, Too

I present to you, beer!Photo: Patrick McMullan

What could make ’wichcraft’s pork-and-coppa sandwich even better? Beer! And that’s just what the East 8th Street location is serving as of last Friday. Beer and wine are slated to come to the Tribeca location this Saturday, to the Fifth Avenue location a week or two after that, and to the Flatiron location in the near future. And this being a Colicchio production, we’re not talking about Bud and boxed wine.

More: NewsFeed »beer, wichcraft, wine

Neighborhood Watch

11/29/07

2:52 PM

Green Coke in the Bronx a Good Thing; Eat a 'wichcraft Sandwich, Save the Children

Astoria: New Mexican restaurant Luna de Juarez at 25-98 Steinway is ready to be sampled. [Joey in Astoria]
Bronx: Coca-Cola’s added a handful of hybrid-electric trucks to its 90-vehicle delivery fleet based in the South Bronx. [NYP]
Cobble Hill: Sahadi’s has put up a new sign, possibly in preparation for the onslaught of Trader Joe’s. [Lost City]
East Village: A sushi bar called Nori will refill the Hip-Hop-Chow space on Second Avenue in hopes that this more banal concept will survive in the space for more than a few months. [Eater]
Meatpacking District: Paparazzi aren’t the only ones not allowed to photograph the hallowed spaces of Socialista; civilians were hampered from shooting as well. [Down by the Hipster]
Rockefeller Center: An eggplant sandwich “invented by three teenagers from New York City who spent a summer learning about the food business as part of a program connected to the Fresh Air Fund” (which will also snag some of the proceeds) has been added to the menu of ’wichcraft’s newest location at 1 Rockefeller Plaza near 50th Street and will be available at ten other locations by next week. [Diner’s Journal/NYT]

More: Neighborhood Watch »astoria, bronx, cobble hill, coca-cola, east village, fresh air fund, hip hop chow, luna de juarez, meatpacking district, nori, rockefeller center, sahadi's, socialista, trader joe's, wichcraft

Foodievents

11/19/07

1:00 PM

Pastry Royalty Performs at Sweet

Johnny Zs plays to the cameras (the dessert was awesome).Photo: Melissa Hom

The city’s top dessert chefs, from Johnny Iuzzini on down, delighted deep-pocketed foodies with their signature confections at Sweet on Friday night. Evian and Ferro Rocher flexed their marketing muscle, dispatching well-formed young people in tight clothes to represent their not especially sexy brands. The pastry aristocracy (Goldfarb, Iuzzini, and Stupak) were all present and accounted for, standing proudly behind space-age-looking creations that tasted even better than they looked. (Only Sam Mason wasn’t around, as someone had to man the stoves at Tailor.) At first we were sort of alarmed: There were obviously many more guests than had originally been intended, for the long, narrow, space, but since cake isn’t combustible, it all seemed safe enough. A body can only take so much chocolate ganache, Champagne, and high-powered pastry cooks crammed into one hall.

More: Foodievents »alex stupak, desserts, johnny iuzzini, sam mason, sweet, tailor, tom colicchio, wichcraft

In the Magazine

8/ 6/07

9:30 AM

It’s August, and the Eating’s Easy

Cafe Cortadito, just the thing for a boozy August night.Photo: Jeremy Liebman

It’s August, cheap-eats time, when you should be gobbling down raw artichokes, Cuban sandwiches, tapas, and pasta. It’s time to chill out, in other words. And that’s the idea behind this week’s food coverage.

More: In the Magazine »ben pollinger, cafe cortadito, clinton hill, east harlem, east village, oceana, tapas, tom colicchio, west village, wichcraft

Mediavore

5/31/07

10:11 AM

‘Wichcraft Awarded Top NYC Honors; Shake Shack Defended

Regional-food gurus Jane and Michael Stern say that their favorite New York sandwich is … the bacon, egg, and gorgonzola from ‘wichcraft. [NYDN]

One of New York’s top burger experts evaluates Steve Cuozzo’s takedown of Shake Shack in the Post, taking issue with key points in the article. [AHT]

Chef Michael Schulson is said, in an unconfirmed report, to be leaving Buddakan. [Eater]

More: Mediavore »alison, bridgehampton, buddakan, jane stern, michael schulson, michael stern, scott conant, shake shack, wichcraft

Neighborhood Watch

5/ 1/07

3:08 PM

Have Sex in an East Village Bar Bathroom

Chelsea: Bungalow 8 and Cain may be outtie, but South Beach’s Eric Milon hasn’t abandoned plans to bring Mansion to the old Crobar space. [Down by the Hipster]
East Village: Bouncers at Drop Off Service bar (in a former Laundromat) hang drunken oafs out to dry, plus a killer happy hour lasts till 8 p.m. [Gridskipper] But at Angels & Kings on East 11th Street, the bathrooms are meant for sex. [NYP]
Gramercy: I Trulli’s outdoor garden opens today. [Grub Street]
Meatpacking District: Paradou kicks off “Mother’s Week” May 14: E-mail the restaurant with a dish your mom used to make, and if it gets served as a special, you win a free bottle of wine. [Grub Street]
Midtown West: A branch of ’wichcraft is coming soon to the shopping concourse below Rockefeller Center. [Grub Street]
Murray Hill/Kips Bay: Hsing Chen, executive pastry chef at Country, has reinstated a dessert trolley that could inspire a food-caddy renaissance; plus, she makes what might be the first popcorn ice-cream float. [Gothamist]

More: Neighborhood Watch »angels and kings, bungalow 8, cain, concourse, country, drop off service, hsing chen, paradou, rockefeller center, wichcraft

The New York Diet

4/20/07

9:00 AM

Novelist Marisha Pessl Motivates Herself With Coffee, Rewards Herself With Cupcakes

"Even though I’m half-Austrian, I never really used to like German
or Austrian food."Photo: Melissa Hom

As Marisha Pessl has it, she got so carried away describing food in her best-selling novel Special Topics in Calamity Physics that certain passages had to be edited down. It’s no surprise then that beyond the eight or nine cappuccinos she used to drink while writing (she's now down to two or three) and the ’wichcraft cupcakes she rewards herself with afterward, the author and Tribeca resident is a self-confessed “absolute foodie.” Now that she’s between book tours and working on a second novel (the paperback of Special Topics comes out next week), she says she has “a license to feed all the time.” So how does she put it to use?

More: The New York Diet »'wichcraft, 71 irving place, bouley, city hall, landmarc, le bilboquet, marisha pessl, pecan, pylos, roxy's, special topics in calamity physics, square diner

Neighborhood Watch

4/16/07

3:20 PM

Aquavit Releases New Menus in Midtown East

East Village: Stand offers ice cream and liquor? Yes, please. [NYP]
Flatiron: A ‘wichcraft has popped up on 20th Street and Broadway. [Grub Street]
Fort Greene: June has been closed by the Department of Health; the presence of mice less surprising than the low turnouts for their tasty enough fare. [Clinton Hill Blog]
Kensington: Newbie residents get scolded for desiring cafés and restaurants, which disturb the peace and wreak havoc, as in Park Slope. [Brooklyn Record]
Lower East Side: Tonic is closed; you may have missed Friday's last gig. [NewYorkology] But Shopsin's is about to open in the Essex Street Market. [Eater]
Midtown East: Aquavit has new menus, lots of new menus. [Grub Street]
Nolita: InTent has closed after only ten months. Remember? That was Payard's downtown sibling? No? [Eater]

More: Neighborhood Watch »aquavit, essex market, intent, june, shopsins, stand, tonic, wichcraft

The Underground Gourmet

4/ 9/07

12:21 PM

Sandwiches of the Week: In Celebration of National Grilled-Cheese Month

The grilled cheese and tomato soup is excellent at Tillman's, but watch you don't catch on fire.Photo: Melissa Hom

Not that anyone needs to be reminded, but April is National Grilled-Cheese Sandwich Month. In honor of this auspicious occasion, we bring you our picks for New York’s best grilled cheese, from Keller-crafted high to Kraft-oozing low.

More: The Underground Gourmet »'ino, 'wichcraft, artisanal, bouchon bakery, cheese, grilled cheese, joe jr.'s, little giant, sandwich of the week, the green table, tillman's

The Underground Gourmet

3/ 5/07

11:26 AM

Sandwiches of the Week: In Celebration of National Peanut Month

The Elvis, at Peanut Butter & Co. Not sure what inspired this one.Photo: Melissa Hom

National Peanut Month — like National Baked Bean Month (July) and National Accordion Awareness Month (June) — comes but once a year, and that means celebrating, Peter Pan salmonella outbreak notwithstanding. Our top five nut-butter sandwiches, below.

1. The Elvis at Peanut Butter & Co.
Excellent peanut butter, honey, sliced banana, and optional (but recommended) bacon on white toast. Historical culinary note: In what might be the most famous case of the munchies, Elvis flew from Memphis to Denver on his private jet just to sample the progenitor of this fine sandwich, which was a loaf of Italian bread sliced lengthwise, a jar of Jif, a jar of jelly, and a pound of bacon. It was meant for sharing, but Elvis wolfed one down all by himself. 240 Sullivan St., nr. W. 3rd St.; 212-677-3995.

More: The Underground Gourmet »bouchon bakery, city bakery, peanut butter, peanut butter & co., swich, wichcraft

The Gobbler

12/ 7/06

11:55 AM

Ms. Gobbler's Turn: Her Favorite Restaurants

In pale imitation of great gastronome scribblers like Calvin Trillin and the late Johnny Apple, the Gobbler has written, perhaps too often, about his wife's taste in food and restaurants (just read his last review). Possibly also like them (the Gobbler doesn't know Mr. Trillin, but he met Apple during his gruff, un-cuddly, pre-foodie days), the Gobbler is often accused by his wife of egregiously distorting her views (you bet he does). Ms. Gobbler would like the world to know that her most-used word is not "yummy," that if given the choice, she'd prefer to eat at home, and that her favorite drink really is champagne. "Also, you always make me sound elfin," she told the Gobbler just a moment ago, "and I am not elfin." In a hasty (and desperate) attempt to clarify the record, I've asked Ms Gobbler to list her current favorite restaurants in town. It goes without saying that Mr. Gobbler approves of these fine establishments, too.