Rock, Stiller, & Gershon at the A.L.S. Benefit

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Photo: Patrick McMullan

We ran into several Jews at the Project A.L.S. Benefit Gala this week. A few of them were even old — the perfect people to ask about Sarah Silverman's "Great Schlep," her plan for Jewish grandkids to urge their grandparents in Florida to vote for Obama. Matthew Broderick was skeptical: "I don’t know how you can convince an old person in Florida about anything." But when we complained to Silverman that our friend signed up for the Schlep but never got a response, she wasn't having it. "Why doesn’t he just go to fucking Florida?" she steamed. "What does he need? A Website?"