CNBC’s Safe Words

CNBC does not like to put phrases like "sovereign debt" into headlines, the website's managing editor, Allen Wastler, informs us today, because they "scare" the network's ostensibly economics-savvy readers. However, "'Greek Crisis' pulls folks in just fine, thank you," Wastler says. Hm. Also:

The magic words drawing in readers? "Double Dip."


Maybe it's just us, but we somehow suspect that has less to do with people being worried and/or curious about our economic future than the fact that they are looking for this. You're welcome, sickos.

More on Words that Scare Readers [CNBC]