‘The Katie Couric Deal Will Be the Last Big Deal of That Kind Ever Done’

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Photo: Courtesy of CBS

That's what CBS President Les Moonves told a group of University of Texas students yesterday regarding the massive paycheck he gave to the Evening News anchor to lure her away from the Today show. "Those days are over, because the news no longer generates the kind of revenue or success that's worth doing," he added. "We thought [the money] would make a difference. It didn't." [MarkCoddington via Romenesko]