Glenn Beck Invented His Very Own Groupon

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WASHINGTON - AUGUST 28: Fox News personality Glenn Beck speaks during the "Restoring Honor" rally in front of the Lincoln Memorial at the National Mall on August 28, 2010 in Washington, DC. Beck held the rally on the 47th anniversary of the "I Have a Dream" speech of Dr. Martin Luther King Jr. to "restore America." (Photo by Alex Wong/Getty Images) Photo: Alex Wong/2010 Getty Images

Now that he's slated to leave his post as Fox News's resident blackboard theorist, Glenn Beck has to find a way to keep making money off his fans. And it looks as though Beck's company, Mercury Radio Arts, decided to start with the tech bubble. After what we imagine was a rousing debate over launching a Facebook copycat (GlennBeckBook? FaceGlenn.com?), Mercury opted instead to emulate another tech darling, discount deals provider, Groupon. Via a new website called Markdown.com, the savvy weepy political analyst will sell one to two discounted products and services per week. The site kicks off with two deals: a $10 voucher for $20 of chocolate on Chocolate.com and a 55 percent discount on a credit-score monitoring product made by LifeLock. Chocolate and credit scores don't sound quite survivalist enough for Beck's crowd. But it's probably only a matter of time before its hawking 55 percent off disaster kits and gold coins.


Glenn Beck to Offer Discount Deals
[WSJ]