advertisingpocalypse

Who’s Advertising Directly to Obama on ESPN?

Photo: ESPN

There’s a little blind item in Politico’s story about interest groups advertising on ESPN specifically to reach our sports-fan president: A media strategist tells writer Anna Palmer that an unnamed client had advertised on the network during a climate change debate in his first term “for exactly that reason.” Since watching sports on TiVo sucks, the tactic makes sense, but hopefully if you’re the president you can at least arrange for a mute button.

Who’s Advertising Directly to Obama on ESPN?