The Goldman Sachs Elevator Got a Book Deal

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The new headquarters building of Goldman Sachs Group Inc. stands at 200 West Street in New York, U.S., on Monday, Aug. 9, 2010. Goldman Sachs Group Inc., the bank that makes the most revenue trading stocks and bonds, lost more than $100 million in three days during a 10 day period in the second quarter, ending a three-month streak of loss-free days at the start of the year. Photographer: Ramin Talaie/Bloomberg via Getty Images
Panic at 200 West Street! Photo: Bloomberg/2010 Bloomberg

Well, the proposal worked. Straight to Hell, a collection of "true tales of deviance and excess" written by pseudonymous Wall Street Twitter account Goldman Sachs Elevator, has landed a book deal.

A person familiar with the deal told Daily Intelligencer that, in the end, five publishers placed bids on @GSElevator's book. The bid that won out, from Simon & Schuster, included an advance in the "mid-six figures," according to the source. That's a lot less than the $1.5 million Goldman turncoat Greg Smith reportedly got for his tell-all, but it's still a tidy sum for a first-time author.

The book is scheduled to arrive in October. Goldman Sachs declined to comment.