photo op

Bill de Blasio Gets His Cory Booker on, Fills Pothole Personally (for Cameras)

It started right away, with the snow. Mayor Bill de Blasio, still living in his Brooklyn home and eager to prove his everyman-except-Michael-Bloomberg bona fides, took a shovel to his front walk just three days into his term. The symbolism was obvious and it made for a great photo op. Today, de Blasio is back to manual labor, press in tow, filling a pothole in Queens to announce his new “weekly pothole blitzes” and boast a record-setting 113,131 holes filled so far this year. Obvious PR strat or good politics (or both), it’s working. 

The regular-guy tactics resemble nothing more than those of former Newark Mayor Cory Booker, who cultivated a superhero image by literally getting his hands dirty (and constantly tweeting about it). In New York, the press corp is both poking some fun and eating it up:

More importantly, so are the Real People:

De Blasio Fills Pothole Personally (for Cameras)