We Asked Why The Women of ISIS Like Nutella. One Responded

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An image posted to Umm Ubaydah's Tumblr on Aug. 21 2014Photo: Umm Ubaydah/Tumblr

Umm Ubaydah, the subject of Intelligencer’s recent piece on the female recruiters of ISIS, is just one of many ISIS adherents who are enamored with the hazelnut goodness of Nutella. 

Intelligencer sent her a message through the cell phone messaging program Kik to find out why. The response, which came about a week later, was thoughtful and surprisingly lengthy:

Wa alaykum. I don’t know, perhaps all the sisters who liked Nutella in the west decided to migrate to sham..? Lol, it might be true but it’s most likely due to the fact that most of us(myself included) made hijrah to sham expecting a harsh condition, when we were leaving behind are family, loved ones and loved possessions we had the mind set that we wouldn’t see the things we left behind here in sham, that it would be just the sight of war everywhere. However when we came it was far from that (in most places under dawlahs control) it was calm and peaceful, the shops were stocked with goodies such as Nutella, kinder bueno, snickers and just things we would find back home. And so I guess that’s why its so popular…. it’s a luxury we never thought we would find in this war torn country.

Even jihadis need their creature comforts, after all.