Valeria “ValBlu” McCulloch
Shoe Designer. Yves Klein blue.
In college, I majored in color theory. Blue was the most interesting color, historically. Germanic tribes wore it to ward off enemies; Christians used it to denote divinity. Wearing blue for me is being in a dream all day.
Do you make your own blue shoes?
I go to leather fairs and have the factory make me shoes. I also buy white Chanel and Christian Louboutin shoes, and I color them blue with custom-ordered electric-blue Sharpies.
Do you wear blue makeup?
I wear YSL No. 3 mascara, Chanel Blue Satin nail polish, and blue Lancôme lip gloss, which looks clear when you put it on. And my bathroom products are blue, like my toothbrush.
Does the color reflect your personality?
Blue signifies loyalty, and I’m very loyal. It’s hard in this industry, but I’m a humanist.
There was a lot of electric blue in recent seasons.
It’s getting trendy. When it hits “mass,” it’s a turnoff.
What do your friends think?
My friend studied photography, and I was part of her thesis. She did a color study and took photos of me.
What color is your apartment?
My living room is neutral, but just go into my bedroom. I have a blue Nintendo, bedside table, suitcase, pillow, BlackBerry. And I collect blue gemstones. People once believed that sapphires had healing properties.
How does blue make you feel?
Blue is a peaceful color. The U.N. has a blue flag; all the presidential campaigns have blue. It touches every realm of life, from cosmic to future.