threeASFOUR is known as much for its bohemian personal past—when there were four designers, they’d sleep in the same bed—as it is for curving layers and intricately ethereal silhouettes, along with the famed circle bags that surfaced on Sex and the City. In 1998, the label—then called AsFour—was started by aspiring downtown designers Kai Kühne, Gabriel (Gabi) Asfour, Adi Gil, and Angela (Ange) Donhauser, who come from Germany, Lebanon, Israel and Tajikistan, respectively. Despite the wacky expressionism from the label’s founding members and the theatrical infighting that led to Kühne’s departure in 2005, the label has acquired clout and credibility in the mainstream. Highlights include a CFDA fund nomination in 2007, which put the team on par with Vogue darlings Phillip Lim and Erin Fetherston and gained them a T-shirt collaboration with the Gap (of all the CFDA nominees, their collection reportedly sold out first). Their avant-garde sensibility, which includes slashed wrap jackets and asymmetrical organza dresses, have also gained attention from prestigious museums like Victoria & Albert and the Met, who have acquired pieces for exhibitions. In 2008, the label branched out from the conceptual ready-to-wear it shows in New York to a swimwear collection.
“Adi Gil, Gabriel Asfour, and Angela Donhauser are known as avant-garde designers who will try anything, who will cause a person to reimagine, for instance, what a dress is. While they have not changed in that respect, they are now attempting to be designers who will also think about making money to support themselves as designers who will try anything.”—Robert Sullivan Vogue
“'Sleek' and 'elegant' aren't words you automatically associate with Threeasfour. 'Avant-garde' and 'experimental' are more like it. But without letting go of their signature swirling cut and construction, Gabi, Adi, and Ange have indeed reached a new level of refinement.”—Nicole Phelps Style.com
“This collective never forgets to dab a dash of humor onto what they do, and like true artists, insist on following their vision rather than the trend of the moment.”—Carol Lee Paper Mag