Skip to content, skip to search, or go to the top of the page.
Daily Fashion & Runway News
Gaby Aghion started Chloé in 1952 with a vision she called “luxury prêt-à-porter.” Her focus on wearable yet beautiful daywear gave the line currency with chic young women. In the seventies, its bohemian, feminine details made it a favorite of icons like Grace Kelly, Brigitte Bardot, and Jackie O. Chloé is known for launching the careers of young designers, including a 28-year-old Karl Lagerfeld in 1966 and a 26-year-old Stella McCartney in 1997. Today, the label is helmed by London native Hannah MacGibbon, a former assistant to Phoebe Philo, the house’s seminal director from 2001-2006. Bags and shoes continue to rank among Chloé’s most coveted wares. The brand’s romantic Left Bank insouciance burns brightly despite—or perhaps because of—its rapidly revolving roster of young design talent.
“MacGibbon's scallop-edge coats, rounded-shoulder blouses, and high-waisted flared shorts, interspersed with ruffle-necklined dresses and jumpsuits with an eighties kind of gathered swell in the thigh region, certainly had an air of summery freshness about them. Her contrasts of chartreuse, beige, cream, bluebell, green, and a particular apricot (the exact shade that appears on Chloé packaging) were rinsed of any print and shorn of the embroidery that is a usual feature of the brand.”—Sarah Mower Style.com
“Enter Hannah MacGibbon, Philo's former assistant and the house's original choice to replace her, who is now subject to great expectations, particularly in this less-than-balmy economic climate. MacGibbon certainly didn't shy away from the task, but approached it with a fun, upbeat and Seventies-Eighties attitude that shone through in the clothes. She honed in on Chloé's signature girlish naïveté in daywear done up with scalloped details, sweetheart necks, bows and broderie anglaise. It was sweet on apron dresses and crisscross ruffle tops, but MacGibbon tempered it with tailoring and sportif, which worked well together on a green camper top and scalloped-lapel blazer. Bronze lamé added a little sizzle to the girly fare.”—Women's Wear Daily
Hannah MacGibbon