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Daily Fashion & Runway News
Feb 16, 2009
With Misha Barton, Kristen Bell and Minka Kelly.
Dubbed "Miss Sexy” by fans, the brand is one of the pioneers of the now-ubiquitous skinny-jeans craze. Recent seasons have shown an evolution of the designer-denim staple into a fully fleshed-out streetwear line with a vision, and Sixty Group co-founders Wichy Hassan and Renato Rossi continue to cast a wider net in other areas as well. Recent coups include acquiring accessories designer Roberta Di Camerino, luring Victoria Bartlett as a runway stylist, and opening an eponymous boutique hotel in Riccione, Italy.
“Realism is not what the customer craves—see the success of Gossip Girl for proof—and it has never been first and foremost on the minds of those who create this denim label. The best thing to do with these graphic tees, halter jumpsuits, and tiny rompers is to embrace the kitsch.”—Alison Baenen Style.com
Wichy Hassan