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New York Magazine

Designers

Moschino

Label Overview

Founded by Franco Moschino in 1983, the Moschino label is known for its irreverent, surreal take on fashion. Through the years, the collections have often included tongue-in-cheek items like a cashmere jacket reading “rich bitch” or a T-shirt sporting a television tuned to “Channel No. 5” (for which Chanel sued). Rossella Jardini has served as the label’s creative director since Moschino’s death in 1994, turning out playful, wearable collections. Over the years, the brand has expanded to include the younger Moschino Cheap & Chic line, the Love Moschino denim line, fragrance, lingerie, and accessories.

Status
Established
Clients
Nicole Kidman, Beyoncé, Jessica Alba, Debra Messing
Sibling Labels
Moschino Cheap & Chic
Other Product Lines
Eyewear, Fragrances, Jeans, Lingerie, Underwear
Owned By
Aeffe S.P.A.
Address
Moschino S.P.A.
Via San Gregorio, 28
Milan, Italy 20124
39-02-678-7731
Where To Buy
Moschino, Saks Fifth Avenue
Related Websites
  • Moschino

    Designed By
    Rossella Jardini, 1994 - Present
    Franco Moschino, 1983 - 1994
    Shows In
    Milan
    Collection Types
    RTW, Resort
    Similar Clientele
    Dolce & Gabbana
    Styles & Tags
    Avant-garde, Eccentric/Whimsical, Edgy, Italian, Trendsetters
  • Moschino Menswear

    Designed By
    Rossella Jardini, 1994 - Present
    Franco Moschino, 1986 - 1994
    Shows In
    Milan
    Collection Types
    Menswear
    Similar Clientele
    Dolce & Gabbana
    Styles & Tags
    Eccentric/Whimsical, Edgy, Italian, Trendsetters
  • Love Moschino

    Designed By
    Rossella Jardini, 1994 - Present
    Franco Moschino, 1987 - 1994
    Collection Types
    Mass Market
    Styles & Tags
    Commercial Success, Mostly Denim, Urban

Designers