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Raf Simons’s menswear has earned the Belgian designer a reputation as a revolutionary in the fashion world. The New York Times’ Cathy Horyn said in 2005, “Simons is probably the most influential menswear designer of the last decade.” His clothes look simultaneously deconstructed and impeccably tailored, and his skinny-suit predilections have helped alter the sartorial landscape since he started out in the nineties. He tends to use “regular” boys rather than professional models—another example of his policy “to avoid the trappings of the fashion system.” In 2000, Simons took a one-year hiatus to reconfigure the business end of his company by cutting down the number of people on his team. Although the label is best known in avant-garde (and rich) circles, the designer sought to expand his clientele in 2005, when he launched his lower-priced line, Raf by Raf Simons. His fan base expanded exponentially that same year when he was tapped to be Jil Sander’s new creative director.
“Only with training, genius, intoxicating amounts of culture and possibly a discreet drug habit have a handful of designers been able to change the shape of clothes. Simons, without any of these advantages, has done it three times.”—Cathy Horyn New York Times
“Mr. Simons has an ability to touch on an emotional or psychological truth, like a feeling of isolation, without defining it, and certainly without loading on the postmodern ironies. He is one of the few designers who doesn't think of himself when he designs, and maybe for this reason he is virtually unknown outside the small world of men's fashion.”—Cathy Horyn New York Times
Raf Simons