ad wars Aug. 24, 2012

Romney Hires Self-Described ‘Mad Men’ to Craft New Campaign Ads

Portrait of Margaret Hartmann

By Margaret Hartmann, senior editor for Intelligencer who has worked at New York since 2012

Don Draper (Jon Hamm) - Mad Men - Season 5, Episode 2

Don Draper (Jon Hamm) - Mad Men - Season 5, Episode 2Don Draper (Jon Hamm) - Mad Men - Season 5, Episode 2 - Photo Credit: Michael Yarish/AMC Photo: Michael Yarish/AMC

Sterling Cooper gave up on political advertising after its run-in with Richard Nixon, but the Washington Post reports that Romney has assembled his own crack team of advertising gurus, who’ve dubbed themselves the “Mad Men.” Who needs a stupid carousel when you have the dude who came up with “Beef, it’s what’s for dinner”?

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The Washington Post

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Romney Hires Self-Described ‘Mad Men’

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