Facebook already cribbed from Snapchat’s model with Instagram Stories, so it was only a matter of time before the feature came to the Facebook platform itself. The company is currently testing Facebook Stories – great name, huh – on its mobile app, Business Insider reports.
If you’re familiar with Instagram Stories or their forefather, Snapchat Stories, Facebook Stories, which are currently only available to a select group of users in Ireland, will probably be pretty easy for you to navigate. Users will be able to upload photos and videos which will live on the platform for 24 hours before disappearing. Much like Snapchat, there will be various filter options, both aesthetic and geographic. (Facebook prefers to call these masks and frames. Tomato. To-mah-to.) Stories will be easy to access and featured at the top of the app, just as they are on Instagram and Snapchat.
From Facebook via Business Insider.
The way people share today is different to five or even two years ago — it’s much more visual, with more photos and videos than ever before. We want to make it fast and fun for people to share creative and expressive photos and videos with whoever they want, whenever they want.
What’s that line about good artists copying and great artists stealing? Feels applicable.