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Flash Factory

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229 W. 28th St., New York, NY 10001 40.748 -73.9947
nr. Seventh Ave.  See Map | Subway Directions Hopstop Popup
212-929-9070 Send to Phone

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Fri-Sat, 11pm-4am, Sun, 10pm-3am, Mon-Thu, closed

Nearby Subway Stops

1 at 28th St.; B, D, F, M, N, Q, R at 34th St.-Herald Sq.; A, C, E at 34th St.-Penn Station


We’ll admit it: Dancing still happens in Manhattan. The newest and biggest addition to the scene is Chelsea’s 10,000-square-foot Flash Factory, with stained glass and design accents reclaimed from churches, created with the specific goal of making Manhattan dancing relevant again. What that means, basically, is an Output-inspired music-focused vibe, but with VIP seating. It’s built for the festival-lover who wants big-room names and will still shell out for a private, roped-off table. So far, it’s working: Owners Michael Satsky and Brian Gefter, better known for the exclusive Provocateur, are attracting big names to play across the water. Later this summer, they’ll host the funk duo Chromeo and the co-founder of Glasgow’s most tastemaking label, Jackmaster.

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