Superior, $595; Deluxe, $695; Deluxe Terrace/Premier, $895; Studio Suite King, $995; Studio Suite Terrace, $1,395; Deluxe Apartment, $1,795; Avenue Apartment, $2,395; Penthouse, $15,000
B, D, F, N, Q, R, V, W at 34th St.-Herald Sq.
Valet is $80-$90 a day, no in-and-out.
American Express, Discover, MasterCard, Visa
The Setai Fifth Avenue—no relation to the Setai Miami or the residences on Wall Street—provides guests with excellent service, which begins even before check-in. Prior to arrival, guests receive an e-mail from a “personal assistant” (each room is assigned one) asking if they need any trip details researched or special arrangements made; based on what they learn, assistants can do everything from stocking the complimentary in-room refreshment center (replenished daily) with a guest’s favorite drink to arranging for an anniversary couple's song to be playing when they arrive. The 214 rooms and suites are some of the biggest in the city; entry-level rooms start at around 700 square feet, and many of the "apartment" suites feature fully equipped kitchenettes, deep-soaking Zuma tubs, balconies, and, for longer stays, washers and dryers. Though the décor of white walls and subtle earth-tones is a bit nondescript, the quality of the furnishings—Duxiana beds, Pratesi linens, Nespresso machines, TVs embedded in bathroom mirrors—takes center stage. Public facilities include meeting and business spaces; the chic Bar on Fifth for cocktails, light bites, and nightly live jazz; and the lauded Ai Fiori Mediterranean restaurant from Chef Michael White. The massive Auriga Spa is one of the best in town.Pros
Central location; Empire State Building views from some rooms; excellent spa and fitness center; free in-room WiFi and nonalcoholic drinks (restocked daily); spacious accommodations. Plus, there’s no specific check-in or check-out time—you simply let them know when is most convenient.
Limited dining and nightlife options in the area; standard minibar (with snacks and alcohol) available only upon request.
Spanning the entire fourth floor, the 11,500-square-foot Auriga Spa is one of the top relaxation spots in the city. Book a nourishing Organic Pharmacy treatment (standouts include the facials and the Phases of the Full Moon body scrub-wrap-massage) and enjoy access to the vitality pool, steam, sauna, and traditional hammam. There's also a Julien Farel hair salon and an extensive fitness center.