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Cozy room, $189-$629; wonderful room, $219-$729; spectacular room, $249-$649; spa studio suite, $575-$950; marvelous suite, $500-$1,500; Wow suite, $1,100-$2,100; E-Wow suite, $1,100-$2,300
6 at 51st St.; E, V at Lexington Ave.-53rd St.
American Express, Diners Club, Discover, MasterCard, Visa
The first in the W hotel chain—and the prototype boutique property—this blue-hued, boisterous mainstay still attracts hordes of people looking to check-in for a night or just check out the scene. On any given day, the large, high-ceilinged lobby is packed with both tourists and locals grabbing a drink or bite at Whiskey Blue, which is also a popular spot for late-night partying. The staff is notably friendly, attractive and helpful, while the contemporary, trendy rooms provide basic amenities and, in many cases, flat-screen TVs, down comforters, Bliss bath products and CD players. The catch? Rooms are on the small side, and aside from the lobby, much of the hotel is poorly lit. But this fun place to crash should appeal to a guest’s inner rock star—which may excuse those who find themselves ordering an $11 PB&J sandwich at 4 a.m.
ProsExtremely friendly and helpful staff in an urban hipster hotel.
Cons
Small hallways and even smaller rooms. Stay away from the “Cozy” room option, which equals quarters not much larger than a closet.
Claim to Fame
The original in boutique hotels.
A Guide to the New Hotel Glut
There’s never been more lodging here, and the rooms have never looked this good.