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Apart from all the product placements, which feel weirdly incongruous in the context of Armageddon, the first two thirds and change of I Am Legend is terrific mindless fun: crackerjack action with gnashing vampires barely glimpsed (and scarier for that) and how’d-they-do-that New York locations that retroactively justify the traffic jams. (For a few weeks, every New York traffic report seemed to end: “And Fifth Avenue/lower Manhattan/Times Square is closed off for the Will Smith movie.”) The director, Francis Lawrence, clearly grooves on the visual gimmick—wide-open spaces alternating with claustrophobic dens, as Smith closes himself up in his Washington Square brownstone while the ghouls howl and moan outside. Then some boring characters show up and a dangling cross on a rearview mirror signals faith and hope are about to make a dispiriting comeback. The finale is swift and senseless. So far no one has gotten the ending of this story right. We should get on it before the real plague hits.