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Home > Restaurants > General Store

General Store

29 Ave. B, New York, NY 10009 40.722896 -73.983216
between 2nd and 3rd Sts.  See Map | Subway Directions Hopstop Popup
212-254-0055 Send to Phone

  • Cuisine: American Traditional
  • Price Range: $$

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Nearby Subway Stops

F at Second Ave.



Payment Methods

American Express, MasterCard, Visa

Special Features

  • Brunch - Weekend
  • Delivery
  • Dine at the Bar
  • Prix-Fixe
  • Take-Out


  • Beer and Wine Only


Not Accepted

Delivery Area

Delancey St. to 14th St. , Ave. C to First Ave.


This venue is closed.

Think of the General Store as a theme restaurant where you can pretend you're visiting one of the red states on the electoral map. Everything on the menu, including the Wisconsin cheese in the ham-and-cheese sandwich, is American in origin, and the combination restaurant-bar-ice-cream parlor-bakery allows Manhattanites to visit an idealized, cuddly, and mercifully apolitical version of middle America. If you really need to drown your left-wing sorrows, there are desserts like homemade fudge—as well as twelve American beers on tap and 30 American wines by the glass.


Prix-Fixe Menu: Pre-theater dinner, $20; lunch, $10.

Recommended Dishes

Jumbo asparagus, $8; braised pork, $13