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Home > Restaurants > Juice Generation

Juice Generation

644 Ninth Ave., New York, NY 10036 40.760429 -73.991113
nr. 45th St.  See Map | Subway Directions Hopstop Popup
212-541-5600 Send to Phone
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  • Cuisine: Juice/Smoothie, Health Food, Soup & Sandwich
  • Price Range: $

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Official Website


Mon-Sat, 7am-10pm; Sun, 8am-10pm

Nearby Subway Stops

A, C, E at 42nd St.-Port Authority Bus Terminal



Payment Methods

American Express, Discover, MasterCard, Visa

Special Features

  • Breakfast
  • Lunch
  • Take-Out


  • No Alcohol


Not Accepted


Mounds of fresh fruit line the back walls of these health-conscious juice bars, where the drink menus read like a nutritious cocktail list, from wheatgrass shots to nourishing concoctions that would impress a seasoned mixologist. Smoothies range from refreshing (Pomegranate) to rich (Peanut Butter Split). Ingredients bring a global flavor: The Tropical Mangosteen smoothie makes Generation one of the few city spots serving the Southeast Asian fruit; some hot blends are based on Organic Yerba Maté tea from South America. A rotating array of organic soups are made daily, so while sandwiches and salads taste fresh for being pre-made, they lack the excitement of the liquid assets. If you’re craving something you can’t slurp, try the especially moist pumpkin muffins made with soy protein.

Recommended Dishes

Peanut butter split, $7.25; soy protein pumpkin muffin, $2.95