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If you are impressed by the fennel-and-green-olive mustard that dresses your superb roast-turkey-and-provolone sandwich at La Table O & Co., the exceedingly friendly, if overwhelmed, staff will be only too happy to sell you a three-and-a-half-ounce jar for $11.50. That’s the bright synergistic idea, of course, behind this new Soho shop, which brings together under one lofty roof the lush olive oils and Mediterranean spreads of Provençal parent company Oliviers & Co. and the beauty products (olive-oil-paste hair detangler, anyone?) of L’Occitane. What’s most impressive about that turkey sandwich, though, is the amazing organic-flour baguette it’s on. All the bread is baked on the premises under the supervision of Pascal Rigo, the San Francisco–based chef and baker who’s signed on to run O & Co.’s American cafés. Although Rigo’s croissants, sticky buns, madeleines, and toothsome tarts are also here, along with small plates like baby lamb chops with ratatouille and truffle-oiled semolina dumplings, it’s still the bread and sandwiches that stand out. — Rob Patronite and Robin Raisfeld

Home-roasted turkey sandwich, $9; shrimp louis salad, $12