Profile

The juice bar Liquiteria has been ministering to the East Village’s health conscious, youthful and hip since 1996. The interior is relentlessly cheerful, with bright yellow painted walls rimmed with a mural of flowers floating on a blue expanse. There are wooden counters with a handful of baby blue-cushioned stools, and benches outside as well. The smoothies, elixirs, tonics and herbal blends are sold as detoxifying and energy- and memory-maximizing. Claims aside, the cold-pressed juices here are fresh and flavorful. There’s also a small selection of vegetarian and vegan-friendly soups and sandwiches. The toothsome lentil soup, spiked with parsley and a touch of balsamic vinegar, arrives jam-packed with tender legumes and carrot cubes. The jumbo tofu dog is a virtuous take on the American classic. The boiled wiener itself is lackluster, but when garnished with organic sauerkraut, relish, grainy mustard and ketchup, it tastes pretty convincing. — Michael Anstendig

Related Stories

New York Magazine Reviews

• Jenny Miller's Full Review (11/28/11)