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Pamplona

37 E. 28th St., New York, NY 10016 40.743909 -73.985376
nr. Park Ave. South See Map | Subway Directions Hopstop Popup
212-213-2328 Send to Phone

Cuisine: Spanish/Tapas
Price Range:
$$$
Key to Prices and ratings
Upscale

Almost Perfect

Exceptional

Generally Excellent

Very Good

Good

Cheap Eats

Best in Category

Excellent

Delicious

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Expensive

Moderate

Cheap
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Photo by Youngna Park

Map Rate & Review

Nearby Subway Stops

6 at 28th St.

Prices

$18-$38

Payment Methods

American Express, MasterCard, Visa

Special Features

Dine at the Bar
Hot Spot
Notable Chef
Notable Wine List

Alcohol

Full Bar

Reservations

Recommended

Profile

This venue is closed.

Alex Ureña claims to have converted his eponymous nouvelle Spanish restaurant into a simpler, cheaper bistro spotlighting the classic cuisine of northern Spain. Don’t believe him for a second. The prices are lower, true (entrées, $18 to $24), bistro-style mirrors have been installed and tablecloths banished, but the talented Bouley veteran hasn’t abandoned his sophisticated style. While Ureña has forsaken foams and added crowd-pleasers like gazpacho, paella, and fried chickpeas, he can still be found making chips out of serrano ham and smoking lima beans to embellish wine-braised octopus. In bustling tapas-bar fashion, ham is now sliced out in the open, and the wine list has become exclusively Spanish. He does break tradition with the cocktails, though, daring to spike San Sebastián’s famous calimocho, an unlikely blend of red wine and Coke, with a shot of rum. — Rob Patronite and Robin Raisfeld