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718 Cyclery, Inc.

254 Third Ave., Brooklyn, NY 11215 40.678 -73.985
at Union St. See Map | Subway Directions Hopstop Popup
347-457-5760 Send to Phone

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Products & Services: Bikes

Map Rate & Review

Official Website

718c.com

Hours

Tue and Thu-Fri, 2pm-9pm; Wed, 10am-9pm; Sat, 9am-6pm; Sun, 10am-6pm; Mon, closed

Nearby Subway Stops

R at Union St.

Product Guide

Sporting Goods

Bikes

Profile

Unless you happen to be a messenger, city bike shops can be intimidating. Enter 718 Cyclery in all its pretension-free glory. The new South Slope store focuses on what the owner Joe Nocella calls “collaborative builds.” Customers choose from new and vintage frames (from $750), then select clearly priced components by brands like Surly, Nitto, Chris King, and Bike Thomson. “There’s nothing proprietary about what we do,” says Nocella, who invites customers to watch as he assembles their bikes. The shop also offers free weekly classes covering, for example, how to fix a flat or how to build a wheel.