Profile

Aaron Basha may be most famous for his baby shoe charms, but his eponymous store also offers heirloom pieces that could easily appear at the Oscars. Founded in the 1950s by Basha and his family, the small store is warmly lit, and accented by gleaming chestnut floors and jewelry cases that resemble large pianos. Peek inside the curved wooden boxes to see opulent gold and diamond pendants, stacks of jewel-encrusted bangles, and sapphire studded earrings—plus the baby booty pendants made famous in the 1970s. Still a family-owned business, the front counter connects shoppers with a knowledgeable sales staff, which sometimes includes Basha himself. — Faran Alexis Krentcil