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AlphaBeta

Critic's Pick Critics' Pick

70 Greenpoint Ave., Brooklyn, NY 11222 40.729769 -73.958203
nr. Franklin St.  See Map | Subway Directions Hopstop Popup
718-383-4444 Send to Phone

  • Reader Rating: Write a Review
  • Price Range: ($$) Mid-Range
  • Type: Specialty Shop
  • Products & Services: Books, Eyewear, Jewelry, Men's Shoes, Menswear, Paint, Womenswear, etc.

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Official Website

alphabetanyc.com

Nearby Subway Stops

G at Greenpoint Ave.

Payment Methods

Discover, MasterCard, Visa

Product Guide

Accessories

  • Eyewear
  • Jewelry
  • Men's Shoes

Clothing

  • Menswear
  • Womenswear

Home

  • Paint

Entertainment

  • Books
  • Art Supplies

Profile

This venue is closed.

Salt Lake City transplant Leif McIlwaine opened this 2,000-square-foot streetwear store, spray-paint supplier, and street-art gallery in summer 2008, aiming to create a base for Brooklyn’s expansive graffiti scene. The main retail space in front is spacious and low-key, with exposed brick walls, hip-hop blaring from a tricked-out snowmobile (outfitted with turntables by artist Mikal J. Hameed), and a steady stream of regulars clustered around the register flipping through street-art photos on their cell phones. T-shirts from BBB and Claw Money are displayed alongside old-school sneakers from Converse and vintage nylon jackets. Behind a metal grate, one wall is filled with a spectrum of more than 200 shades of spray paint from Montana Hardcore, Molotow Belton, Sabotaz, and Ironlak—the artist-focused brands have greater pigment concentration and high-pressure valves. The adjoining gallery exhibits the work of both graffiti legends and up-and-coming street artists in monthly shows, and a large courtyard out back showcases a public wall where anyone with a sketch and artistic intent can create.

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