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129 Prince St.,
New York, NY 10012
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N, R, W at Prince St.; 6 at Spring St.; B, D, F, V at Broadway-Lafayette St.; C, E at Spring St.
American Express, MasterCard, Visa
This venue is closed.
When Kimora Lee was a tender 13, Karl Lagerfeld plucked her from ignominious, if heart-stoppingly-gorgeous, anonymity to strut Chanel's haute couture catwalk. Many cover-shoots later—and after her marriage to hip-hop entrepreneur Russell Simmons—Baby Phat was born, as a novelty collection of baby T's created for a Phat Farm fashion show. Today, Baby Phat's a "lifestyle brand"—the fashion extension of the high-end, feminine hip-hop ideal made manifest in clothing that's fluffy, sexy, flashy, and (usually) pink. Zebra-print walls and crystal chandeliers flank racks of glam club wear at the brand's flagship store-within-a-store; racks are heavy with leather miniskirts, decorated denim, and various clingy terry-cloth concoctions. The ever-changing fashion lines range from KLS to Atman, including animal-pattern printed velour lingerie, with a modest supply of metallic heels, a showcase of Kimora-designed jewelry, and a small selection of infant and children's wear for the phat baby. But don't think for a minute that Baby Phat's Daddy is out in the cold: The cash register and in-store DJ booth are shared by the urban and economic powerhouse, Phat Farm.
NoteBaby Phat has its own entrance at 131 Wooster St., although its doors are occasionally kept closed. However, the store is always accessible though the main Phat Farm entrance around the corner at 129 Prince St.