New York Magazine

Skip to content, or skip to search.

Skip to content, or skip to search.

Home > Shopping > Billabong

Billabong

1515 Broadway, New York, NY 10036 40.757389 -73.986003
nr. 44th St..  See Map | Subway Directions Hopstop Popup
212-840-0550 Send to Phone

  • Reader Rating:

    8 out of 10

      |  

    1 Reviews | Write a Review

  • Price Range: ($) Budget
  • Products & Services: Athletic, Children's Clothing, Menswear, Womenswear

Share this listing

Official Website

billabong.com

Hours

Daily, 9am-midnight

Payment Methods

American Express, Diners Club, Discover, MasterCard, Visa

Product Guide

Children

  • Children's Clothing

Clothing

  • Athletic
  • Menswear
  • Womenswear

Special Features

  • Open After 9pm (at least 3 days a week)

Profile

What began in 1973 as a line of board shorts in Australia has grown into a worldwide enterprise, with a 4,000-square-foot store smack in the middle of Times Square, just below the MTV studios. The façade of digital surfing images blends well with the surroundings, and the company does a good bit of cross-branding on its shirts, merging the ubiquitous Billabong name with the Statue of Liberty and placing its logo in the "I Love New York" heart. Energizing colors and tropical flower motifs sprawl over the women's and men's tees, sweatshirts, and dressier tops that stock the store along with sporty skirts, knit hats, Oakley and Von Zipper sunglasses, and Waikiki-style jewelry made of macramé, beads, and cowrie shells. Luggage and candy-colored flip-flops nearly complete a tropical traveler's wardrobe, although bathing suits are only available in season. Adjoining Billabong is a store belonging to its skater brand, Element, whose wall-mounted tree trunks create a Pacific Northwest feel.

Advertising
Advertising