Profile

Following in the footsteps of Girlshop, CoCo & Delilah has turned a shopping Website into a store—in record time. Coco-nyc.com started in 2004, and developed such a following that a year later a bricks-and-mortar outpost is selling clothes next to the East Village’s piercing shops and tattoo parlors. There’s also a strong denim selection—Joe’s Jeans and Hudson, for example.