New York Magazine

Skip to content, or skip to search.

Skip to content, or skip to search.

Home > Shopping > FAO Schwarz

FAO Schwarz

Critic's Pick Critics' Pick

767 Fifth Ave., New York, NY 10153 40.764038 -73.973128
at 58th St.  See Map | Subway Directions Hopstop Popup
212-644-9400 Send to Phone

  • Reader Rating:

    6 out of 10

      |  

    3 Reviews | Write a Review

  • Price Range: ($$) Mid-Range
  • Type: Specialty Shop
  • Products & Services: Candy/Chocolate, Children's Furniture, General Sporting Goods
Courtesy of FAO Schwarz

Share this listing

Official Website

fao.com

Hours

Jan-Nov: Mon-Wed, 10am-7pm; Thu-Sat, 10am-8pm; Sun, 11am-6pm; Dec: Sun-Wed, 10am-7pm; Thu-Sat, 10am-9pm

Nearby Subway Stops

N, Q, R at Fifth Ave.-59th St.

Payment Methods

American Express, Discover, MasterCard, Visa

Product Guide

Children

  • Children's Furniture

Gourmet

  • Candy/Chocolate

Sporting Goods

  • General Sporting Goods

Profile

Warning: FAO Schwarz is not for the timid—or for the time-starved. Only shoppers with nerves of steel or bitter childhood memories will be able to zip and out in five minutes; for all the rest, it’s a place to linger, imagine, dream, and finger all the cool stuff on offer. Even professionally jaded, grown-up New Yorkers stare in amazement at the store’s gigantic, unparalleled collection: Deluxe toys and games galore, not to mention the enormous Barbie section, LEGO mother lode, and copious dress-up and pretend-play areas. The store tends to balance trends with classics (and quality). High-end buyers won’t be disappointed: Giant, nearly life-size Steiff plush animals retail in the hundreds-to-thousands, and there’s always something like the $50,000 child-size Ferrari with leather interior that travels 15 miles per hour. Kids will enjoy the do-it-yourself departments: At the Madame Alexander Doll Factory, for example, kids can design their own 10-inch doll.

Extra

New York tykes with a certain savoir-vivre can have their birthday party at FAO, or rent the entire store for an afterhours private party in kid paradise, with 15 friends and adult chaperones.

Note
In December, as Christmas approaches, the store stays open later.

Key Departments

Advertising
Advertising