New York Magazine

Skip to content, or skip to search.

Skip to content, or skip to search.

Home > Shopping > Helmut Lang

Helmut Lang

755 Madison Ave., New York, NY 10173 40.7766 -73.9796
nr. 65th St.  See Map | Subway Directions Hopstop Popup
212-249-0145 Send to Phone
See other locations >>

  • Reader Rating: Write a Review
  • Price Range: ($$$$) Very High End
  • Type: Boutique
  • Products & Services: Menswear, Womenswear

Share this listing

Official Website

Nearby Subway Stops

6 at 68th St.-Hunter College; F at Lexington Ave.-63rd St.

Payment Methods

American Express, Discover, MasterCard, Visa

Product Guide


  • Menswear
  • Womenswear


This venue is closed.

Known for its stark, minimal designs, Helmut Lang’s Manhattan store is tucked away on a quaint brick street in the meatpacking district. Though Lang himself has not designed for his own brand since the Prada Group bought it in 2005, his name graces this white boutique’s wall in giant capital letters. The almost entirely black, white, and beige collection (now created by Michael and Nicole Colovos) is lined up on racks along the exposed-brick walls with not an accessory in sight. Straight-leg jeans, fitted sheath dresses, and sharply cut blazers define the look. Many items are somewhat androgynous. For instance, blazers of the same style with only slight differences in size and cut could hang on the men’s and women’s racks on opposite sides of the store, almost like mirror images. The center of the shop is reserved for the newest, boldest designs.