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401 W. 14th St. ,
New York, NY 10014
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Hugo Boss has several stores around town, but this 4,000-square-foot “concept store” in meatpacking is by far the most comprehensive. Italian architect Matteo Thun designed the wooden lattice structure that houses the large raw space, which is the only Hugo Boss locale to carry items from all of the label’s sub-brands—Boss Selection (the most high-end), Boss Black (classic business wear), Boss Orange (leisurewear), Boss Green (sportswear for men), and Hugo (trendy, runway-driven pieces)—as well as shoes and accessories. The men’s side of the store offers sharply tailored suits, paper-thin fine-gauge sweaters, double-face cashmere coats, and metallic high-top sneakers. On the women’s side are adorable gray patent-leather booties, luxe skirts made of peacock feathers, sumptuous knits, and universally flattering shift dresses and pencil skirts. The palette is classically low-key for both genders—blacks, grays, navys, and camels, with occasional shots of color.
The Boss store offers timeless designs like the three-piece, two-button tuxedo ($950) and the one-button tux with a silk-satin shawl collar ($1,095).