- READER REVIEWS
Nearby Subway Stops
L at Eighth Ave.; A, C, E at 14th St.
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This venue is closed.
After putting in his time at Diesel’s denim empire, Valentino Vettori decided he could take basic materials he’d been working with and turn them into something better. That’s the basis of Improvd, his label-turned-boutique that he opened in early 2011 with partner Sam Ben-Avraham. Nestled in a row of couture shops with couture stickers, Improvd’s collection deconstructs fabrics as well as it does price tags. The racks carry Vettori’s avant-garde pieces, from vegetable-dyed lambskin leather jackets to simple, sheer white tees, and the roomy store’s untreated brick walls host the rotating work of local artists.