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87 Mercer St.,
New York, NY 10012
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This venue is now closed
This preppy menswear brand is inspired by the British sport of cricket, offering cotton and cashmere knits, dapper suits, and pastel button-downs for buttoned-up weekend wear. Jordan Cohen launched the label and flagship boutique in April 2009, splashing the walls with mint-green paint and cultivating a refined, sporty air—cricket balls, a conspicuous black globe, playing cards and die, and wine miscellany are scattered about the space. The Italian-made clothing is sophisticated but conservative: cream sweater vests, cashmere knits, seersucker suits, tailored trousers, and relaxed-fit Jack Olive denim. Apothia candles and bath products line a dark-wood armoire. Brightly hued silk ties and contrasting cuffs inject a dose of color.