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Home > Shopping > Rojas Bakery

Rojas Bakery

406 15th St., Brooklyn, NY 11215 40.66237 -73.98278
between Seventh and Eighth Aves.  See Map | Subway Directions Hopstop Popup
718-768-9616 Send to Phone

  • Reader Rating:

    5 out of 10

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    2 Reviews | Write a Review

  • Type: Gourmet Marketplace
  • Products & Services: Bakeries / Specialty Cakes

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Hours

Mon-Sat, 7am-9pm; Sun, closed

Nearby Subway Stops

F, G at 15th St.-Prospect Park

Payment Methods

Cash Only

Product Guide

Gourmet

  • Bakeries / Specialty Cakes

Profile

This venue is closed.

The smell of cinnamon and sugar beckons a detour into the small concrete alley that leads the way to this bakery’s front entrance Third-generation baker Miguel Rojas lives with his family above the shop, which supplies Mexican stores and restaurants with more than two dozen varieties of eggy, sweet breads that many immigrants remember from home. The retail counter offers fresh-baked goods whenever they’re ready, along with plastic containers of flan and Day-Glo colored gelatina (a cross between pudding and Jell-O) studded with bits of canned and candied fruit. Giant racks of pastry, cakes and rolls line the hallway, which serves as a cooling area from the bakery in the rear. Some of the goods are cut (and dyed with magenta food coloring) to resemble cacti or conch shells, while others are speckled with toasted coconut, topped with chocolate glaze or filled with dense rice pudding—and all of them fairly beg for a strong mug of Mexican coffee for dunking. Rojas also bakes custom-decorated cakes for special occasions, particularly the traditional quinceañera parties that mark a girl’s 15th birthday.

Extra

The shop also stocks a small inventory of Mexican pantry essentials, like canned jalapeño and chipotle peppers, and hot sauce in liter bottles.

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